Services
A Step By Step Journey To Your Success Story
Chart your path to franchising success with our proven, step by step process.
Learn about our
Franchising Process
Franchising can be a powerful way to expand your business, but navigating the complexities can be challenging. This short video provides a clear overview of the franchising process, highlighting the key steps involved in building a successful and ethical franchise system.
Our Process
Our proven process is designed to streamline your franchise journey, driving growth and maximizing success.
Franchising Services
Discovery & Auditing
A comprehensive assessment of your existing franchise system
Health and performance, identifying strengths, weaknesses, and areas for improvement.
1. Information Gathering
Collecting data on franchisee performance, financial records, operations manuals, marketing materials, and legal agreements.
2. Franchise Interviews
Conducting interviews with franchisees to gather feedback on their experiences, challenges, and suggestions.
3. Market Analysis
Analyzing market trends, competitor activities, and customer preferences to identify opportunities and threats.
4. Operational Review
Evaluating franchisee operations, including training programs, support systems, and quality control measures.
5. Financial Analysis
Reviewing franchisee financial performance, including revenue, costs, and profitability.
6. Legal & Compliance Audit
Assessing compliance with franchise laws, regulations, and contractual obligations.
7. Report & Recommendations
Providing a detailed audit report with findings, conclusions, and actionable recommendations for improvement.
Strategy & Model Development
Building a strong and unique solution tailor-made to the business needs
Defined a clear strategy to your specific needs and goals.
1. Initial Consultation
Understanding your business goals, challenges, and vision for franchising.
2. Assessment & Analysis
Evaluating your business’s franchisability, market potential, and competitive landscape.
3. Strategy Development
Developing a customized franchise strategy, including target market identification, franchisee profile definition, and growth plan.
4. Implementation Support
Providing guidance and support on franchise operations, training, marketing, and legal compliance.
5. Performance Monitoring
Tracking key performance indicators (KPIs) and providing ongoing advice and support for continuous improvement.
Why and how business owners use Franchising to improve business?
Marketing & Sales
Drive Franchise Growth with Effective Marketing
Effective marketing strategies to promote your franchise and attract customers.
1. Marketing Audit
Collecting data on franchisee performance, financial records, operations manuals, marketing materials, and legal agreements.
2. Develop marketing Plan
Conducting interviews with franchisees to gather feedback and understand their experiences, challenges, and suggestions.
3. Brand Development
Understanding the strengths, Opportunities, and realigning / aligning existing brand ecosystem with the developed strategy.
4. Marketing Materials Creation
Develop a compelling communication strategy with central messaging and build the marketing collateral ecosystem.
5. Digital Marketing
Implement effective online strategies to reach your target audience and build your brand.
6. Public Relations
Generate positive media coverage and build relationships with key influencers.
7. Lead Generation
Attract qualified leads and convert them into franchisees and customers.
8. Franchisee Marketing Support
Empower your franchisees with the marketing tools and resources they need to succeed.
9. Performance Tracking
Monitor your marketing campaigns, analyze results, and optimize for continuous improvement.
Training & Execution
Empower and Equip Your Franchisees
Comprehensive training and implementation support to ensure your franchisees’ success.
1. Franchisee Recruitment
Collecting data on franchisee performance, financial records, operations manuals, marketing materials, and legal agreements.
2. Market Research
Conducting interviews with franchisees to gather feedback on their experiences, challenges, and suggestions.
3. Franchise Financial Models
Analyzing market trends, competitor activities, and customer preferences to identify opportunities and threats.
4. Franchise Training Program
Evaluating franchisee operations, including training programs, support systems, and quality control measures.
5. Legal & Compliance
Providing a detailed audit report with findings, conclusions, and actionable recommendations for improvement.
6. Growth Strategies
Develop effective strategies to scale your franchise for sustainable and profitable long-term growth.
This training will give you an in -depth expertise and skill of the franchise
Discovery & Auditing
Discovery & Auditing
A comprehensive assessment of your existing franchise system
Health and performance, identifying strengths, weaknesses, and areas for improvement.
1. Information Gathering
Collecting data on franchisee performance, financial records, operations manuals, marketing materials, and legal agreements.
2. Franchise Interviews
Conducting interviews with franchisees to gather feedback on their experiences, challenges, and suggestions.
3. Market Analysis
Analyzing market trends, competitor activities, and customer preferences to identify opportunities and threats.
4. Operational Review
Evaluating franchisee operations, including training programs, support systems, and quality control measures.
5. Financial Analysis
Reviewing franchisee financial performance, including revenue, costs, and profitability.
6. Legal & Compliance Audit
Assessing compliance with franchise laws, regulations, and contractual obligations.
7. Report & Recommendations
Providing a detailed audit report with findings, conclusions, and actionable recommendations for improvement.
Strategy & Model Development
Strategy & Model Development
Expert guidance and advice on various aspects of franchising
Tailored to your specific needs and goals.
1. Initial Consultation
Understanding your business goals, challenges, and vision for franchising.
2. Assessment & Analysis
Evaluating your business’s franchisability, market potential, and competitive landscape.
3. Strategy Development
Developing a customized franchise strategy, including target market identification, franchisee profile definition, and growth plan.
4. Implementation Support
Providing guidance and support on franchise operations, training, marketing, and legal compliance.
5. Performance Monitoring
Tracking key performance indicators (KPIs) and providing ongoing advice and support for continuous improvement.
Why and how business owners use Franchising to improve business?
Marketing & Sales
Marketing & Sales
Franchising is
purely a strategic technique
Of expanding the business through a licensing relationship.
1. Franchisee Recruitment
Understanding your business goals, challenges, and vision for franchising.
2. Assessment & Analysis
Evaluating your business’s franchisability, market potential, and competitive landscape.
3. Strategy Development
Developing a customized franchise strategy, including target market identification, franchisee profile definition, and growth plan.
4. Implementation Support
Providing guidance and support on franchise operations, training, marketing, and legal compliance.
5. Legal & Compliance
Tracking key performance indicators (KPIs) and providing ongoing advice and support for continuous improvement.
6. Growth Strategies
Tracking key performance indicators (KPIs) and providing ongoing advice and support for continuous improvement.
Training & Execution
Training & Execution
Assistance with
developing and implementing
Effective marketing strategies to promote your franchise and attract customers.
1. Marketing Audit
Collecting data on franchisee performance, financial records, operations manuals, marketing materials, and legal agreements.
2. Marketing Plan Development
Conducting interviews with franchisees to gather feedback on their experiences, challenges, and suggestions.
3. Brand Development
Analyzing market trends, competitor activities, and customer preferences to identify opportunities and threats.
4. Marketing Materials Creation
Evaluating franchisee operations, including training programs, support systems, and quality control measures.
5. Digital Marketing
Assessing compliance with franchise laws, regulations, and contractual obligations.
6. Public Relations
Providing a detailed audit report with findings, conclusions, and actionable recommendations for improvement.
7. Lead Generation
Providing a detailed audit report with findings, conclusions, and actionable recommendations for improvement.
8. Franchisee Marketing Support
Reviewing franchisee financial performance, including revenue, costs, and profitability.
9. Performance Tracking
Providing a detailed audit report with findings, conclusions, and actionable recommendations for improvement.
This training will give you an in-depth expertise and skill in franchising
BENEFITS OF
Growth, Franchising, Success:
The Rightway
Franchising Expertise
Extensive knowledge and experience to guide your franchise journey.
Personal Guidance
Dedicated support and expert mentorship directly from Dr. Chacko.
Customised Solutions
Fully customized strategies that fit your unique business goals and vision.
Proven Track Record
Strong history of successful franchise launches and sustainable growth.
Focus On Growth
Building profitable franchise models designed for long-term success.
Marketing Expertise
Effective strategies to attract franchisees and customers, build brand awareness.
What Our
Clients Say
Muthusamy
Director, Indogeo Consulting
Dr. Chackochen Mathai’s guidance simplified the franchising process, helping me choose the right model and expand my business globally. His expertise has been invaluable in my franchise journey.
Sasikumar
Founder, I MOBILES
Dr. Chackochen Mathai’s training was extremely insightful, providing a clear understanding of the steps involved in opening a store. I gained valuable knowledge and learned a great deal from the experience.
Johnson
Founder, Cheap & Best Salon
Attending Dr. Chackochen Mathai’s conference provided valuable insights into the intricacies of franchising. It deepened my understanding of franchisee challenges and equipped me with practical and effective solutions.
Mohan
Strengthening Equipments
Dr. Chackochen Mathai’s conference provided me with a clear understanding of the fundamentals of franchising, including the essential steps for establishing a successful business through these interactions.
Resources
- Trends
- •
Latest trends in Digital Marketing
- SMM
- •
Why and how political parties use Social Media?
- Marketing
- •
5 reasons why you should do SMM for your Business
FAQ's
1. What is franchising?
Franchising is a business model where you (the franchisor) grant another party (the franchisee) the right to use your brand, products, and systems in exchange for a fee. It’s a proven way to expand your business and reach new markets.
2. Why should I franchise my business?
Franchising allows you to leverage other people’s capital and resources to grow your brand rapidly. It can increase your market share, generate passive income, and create a legacy for your business.
3. What are the key steps in franchising?
The key steps include developing a strong franchise model, recruiting and training franchisees, providing ongoing support, and implementing effective marketing strategies. We guide you through each stage of the process.
4. How can Franchising Rightway help me?
We provide expert guidance, customized solutions, and comprehensive support to help you franchise your business successfully. Our services include franchise model development, marketing, training, and more.
5. What makes Franchising Rightway different?
We are passionate about ethical franchising and building sustainable businesses. Our personalized approach, led by Dr. Chackochen Mathai, ensures you receive expert guidance tailored to your unique needs.
6. How do I get started?
Simply contact us to schedule a free consultation. We’ll discuss your business goals, assess your franchising potential, and outline a plan to help you achieve your vision.
